Bizarrely received a Facebook update from the Nike + Supersonic group telling me that the group has been renamed. Ooooh, exciting, I thought. Does this mean that there is a new Nike campaign on its way?
On clicking, the awnser is a resounding, WTF? It is now called "Machadaynu", apparantly in homage to a comedy song created for 2005 BBC show "Look around you". I say again, WTF?
Is this some subversive new campaign for Nike? An AKQA cock-up? A bit of hacking? A Facebook glitch? Seeing as the update was by one "Nicky Griffin", perhaps it's a BNP party political broadcast.
Either way, the group only has a pitiful 172 members, so its not the most public gaff. And besides, it prompted me to look for the original song, and the remix is ace.


Recent Comments