Ads through the ages

Not, y'know, advertising through the ages - but ads that depict the changing ages. There are lots of them about aren't there? Where has this current nostalgic obsession come from?

British Airways new aviator ad from BBH:

And then there is the new John Lewis ad (which isn't on YouTube yet) but you can watch it here

Was the Hovis "through the ages" ad the first? Doubt it.

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I look forward to the first nostalgic advert looking at a history of nostalgic adverts.

 

*EDIT* Ah yes, thanks Lucinda. There has been an advert taking a nostalgic look at adverts courtesy of Thinkbox. Still need the meta-meta version of a nostalgic advert only featuring nostalgic adverts.

 

Comments

[ThomasMiskin]

I wonder if something about the uncertainty and turmoil going on in society means that people find comfort in seeing heritage and being told stories about pioneers and progression.
If you understand where you've come from, you can feel re-assured about where you're going. Maybe.

[Paulcampy.wordpress.com]

Great choices, and looking forward to the first meta nostalgic clip.

One thing that annoys me about BA's nostalgia though is how much it plays on Concorde; a plane, a service, a product (as they would call it) that they so cruelly retired and didn't allow anyone else to buy. I doubt it will annoy many other people, but puts me right off a brand that probably doesn't deserve to romanticise itself in that way!